Tag Archives: retail critics

Using Reputation Capital to Build Community Activist Support

Recently, Wal-Mart announced its new strategy for future growth: opening smaller locations in mainly urban areas. Wal-Mart is not the only retailer scaling its stores down, Best Buy, Target* and Bloomingdale’s have all begun to experiment opening up smaller versions of their stores in major cities. And while this idea may sound appealing to many, it is not without its challenges. Besides the difficulty of finding sufficient retail space, one of the biggest obstacles is the potential for backlash that could erupt among local community activists.
Posted on July 13, 2010 By Bryan Dumont
Tags  Reputation | Also tagged , , , , | Leave a comment