Author Archives: Tara Greco

Volunteerism in America on the rise

The Corporation for National and Community Service released its annual U.S. volunteerism stats today. Details can be found at www.VolunteeringinAmerica.gov. The study contains lots of rich data, including insights about volunteerism for each state and major city and trends by age cohort.Several points from this year’s report popped out at me: An additional 1.6 million [...]
Posted on June 15, 2010 By Tara Greco
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Introducing our new blog: Shared-Purpose

I'm excited to announce a new sub-blog of VVP, Shared-Purpose, that will be a forum for conversations on corporate responsibility (CR) and provide insights from APCO's CR team around the globe about what's next in business and society. I hope you follow us and engage in this important conversation.
Posted on April 30, 2010 By Tara Greco
Categories  Corporate Responsibility | Leave a comment

WHAT’S YOUR DOT?

In the wake of Earth Day (which is really now Earth Week or Earth Month), I want to give a shout-out to the Net Impact chapter at my alma mater, William & Mary.If the idea of radically changing your lifestyle overnight to become more “green” is overwhelming, then W&M’s approach might be more palatable for [...]
Posted on April 29, 2010 By Tara Greco
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New Business Opportunity for Social Entrepreneurs

In case you were busy finishing up your taxes on April 15th and missed this announcement out of Annapolis, I wanted to pass this along.A few weeks ago, Maryland Gov. Martin O’Malley signed a bill that authorized a new category for businesses in the state—a “benefit corporation.” Now, if a mission-driven organization that exists for [...]
Posted on April 27, 2010 By Tara Greco
Categories  Corporate Responsibility | Leave a comment

So there IS an app for Giving Back…

A few months ago, I jumped on the bandwagon and got an iPhone. (Yes, I’m really late to the party…but I’m at least here.)As a middle-aged “techno-phobe,” I’m skeptical about all of the “apps” available…will they really make my life easier/better?Aside from the ten or so apps that came with the iPhone (my favorites include [...]
Posted on April 21, 2010 By Tara Greco
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Does Your Age Affect the Way You Give?

According to a USA Today story, it does.Yesterday USA Today published its annual special section on philanthropy. One of the articles featured an interesting bar graph which shows that, generally speaking, older Americans prefer using more traditional mechanisms (check in the mail, telephone pledge) to make donations. And younger Americans—mostly Millennials—are embracing new technology (text messages, [...]
Posted on April 16, 2010 By Tara Greco
Categories  Corporate Responsibility | Tagged , , | Leave a comment