Wikileaks Relies on Old-fashioned Tactics

By Alex Bigham, associate manager, London

Commentators and practitioners in the media tend to fall into the trap of “neophilia” – an obsession with shiny, new things. We should remember when looking at emerging trends in “new” media that they often rely on some fairly old-fashioned methods. At the heart of this week’s leak of the classified documents on Afghanistan is what makes any coverage a story: a good investigative piece of journalism with... Read more »

Posted on July 29, 2010 By David King
Tags  Media | Tagged , , | Leave a comment

The Reputation Equity Stimulus Plan

The U.S. Consumer Confidence Index (CCI) – which declined dramatically in June (to 54.3) – has decreased again in July (to 50.4) amid continued worries over unemployment and renewed fears of a global economic slowdown and a double-dip recession. While still well above its all-time record low of 25 in February 2009, the index is nowhere near a reading of 90, which indicates that the economy is stable. Financial analysts are reporting that for... Read more »

Posted on July 29, 2010 By Bryan Dumont
Tags  CR Reputation | Tagged , , , , , , | Leave a comment

Changes to Britain’s Parliamentary Select Committees

Margaret Thatcher’s 1979 introduction of departmental select committees to the British House of Commons was meant to give backbench MPs a more meaningful role, but anyone hoping for bodies with power and influence rivalling the congressional committees of the United States will have been disappointed.Read more »

Posted on July 19, 2010 By David King
Tags  UK Conservatives UK Labour UK Liberal Democrats | Tagged , | Leave a comment

Using Reputation Capital to Build Community Activist Support

Recently, Wal-Mart announced its new strategy for future growth: opening smaller locations in mainly urban areas. Wal-Mart is not the only retailer scaling its stores down, Best Buy, Target* and Bloomingdale’s have all begun to experiment opening up smaller versions of their stores in major cities. And while this idea may sound appealing to many, it is not without its challenges. Besides the difficulty of finding sufficient retail space, one of the biggest obstacles is the potential for backlash that could erupt among local community activists. Read more »

Posted on July 13, 2010 By Bryan Dumont
Tags  Reputation | Tagged , , , , , | Leave a comment

Measuring the Value of Reputation

As I’ve mentioned in previous posts, APCO released the results of our inaugural Return on Reputation (“ROR”) Indicator study that focuses on the retail sector. The survey was conducted among nearly 10,000 respondents representing consumers, community activists, policy-makers, retail employers, and investors and analysts, and I’m excited to say that our analysis is complete. We found that addressing the key issues and expectations of stakeholders to improve reputation has a statistically significant impact in shaping the behavior of these stakeholder audiences – and that shapes the operating environment and leads to real business outcomes. Read more »

Posted on July 9, 2010 By Bryan Dumont
Tags  Reputation | Tagged , , , , , , , , | Leave a comment

Annual gathering of NHS managers’ eyes Government reform with suspicion and a gathering gloom

A spirit of fiscal prudence and budget belt-tightening from the new coalition government greets the manager’s of Britain’s National Health Service at their annual conference.Read more »

Posted on June 30, 2010 By David King
Tags  Health Care UK Conservatives UK Liberal Democrats | Tagged | Leave a comment